Play Live Radio
Next Up:
0:00 0:00
Available On Air Stations
Support NHPR's local journalism that brings clarity, context, and community!

What's up at SXSW?

Photo by Nan Palmero via Flickr Creative Commons

Austin’s South by Southwestfestival has turned over from movies and technology to music before drawing to a close this weekend. The annual event is a magnet for filmmakers, movie stars, internet execs, musical heavyweights, would-be rock stars and enough techies, coders and developers to give it the nickname of summer camp for geeks. Adam Jones is a kind of media-mashing guy himself. The digital content creator of the "Stay at Home Dad" web series has also done commercial campaigns for Nascar, Axe, Verizon and other big brands. He just came back from Austin yesterday, and is here with his takeaway of SXSW Interactive. 

One of Adam's Axe spots:


Related Content

You make NHPR possible.

NHPR is nonprofit and independent. We rely on readers like you to support the local, national, and international coverage on this website. Your support makes this news available to everyone.

Give today. A monthly donation of $5 makes a real difference.