Word of Mouth - Segment
Mon January 30, 2012
America's Funeral Industry Sees New Life
With demand for cremation, secular services, and environmentally friendly burials rising, funeral directors are adapting what could be called new end-of-lifestyle choices. Max Rivlin-Nadler is editor of Full Stop magazine. He discovered an industry scrambling to meet new demands while attending the 130th National Funeral Director's Conference, held this year in Chicago. He reported on the experience for the online journal “The Awl."