WebHeader_Grove.png
Play Live Radio
Next Up:
0:00
0:00
Available On Air Stations
WEVJ Jackson is currently off the air. We appreciate your patience while we work to resolve the issue! You can stream NHPR here on on the NHPR app.

Natural Santa Claus

For all those shopping mall Santas who have to stand in for the real Saint Nick, half the challenge is presenting a believable appearance. And fake beards are really not all that convincing. Frank Martinez, vice president of operations for Naturally Santa Inc., tells Jacki Lyden how the 10-year-old Colorado Springs, Colo. company has responded, by dispatching real-bearded Santas across the country. (4:00)

Copyright 2002 NPR

You make NHPR possible.

NHPR is nonprofit and independent. We rely on readers like you to support the local, national, and international coverage on this website. Your support makes this news available to everyone.

Give today. A monthly donation of $5 makes a real difference.