A Campaign to End Awesome? NOOOO!!!!

Jan 12, 2012

Produced by Avishay Artsy

We all have our linguistic pet peeves. I, for one, bristle when I hear “literally” to describe things that aren’t literal at all. I admit, I was an English major, and still grieve a little inside when people use “was” for the conditional tense instead of “were.” A painter and writer living in Los Angeles is campaigning against a far less arcane peeve: the overuse of “awesome”. 

John Tottenham works at a bookstore where he sells bumper stickers that have the word “awesome” pictured with red diagonal slash through it. Ouch.