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New York Businesses Try To Capitalize On Super Bowl

STEVE INSKEEP, HOST:

Good morning, I'm Steve Inskeep.

New York City is so huge it seems to absorb any event without getting excited, apparently even the Super Bowl. Hotel managers in New York jacked up prices for the big weekend but failed to get a flood of guests - prices are returning to normal. Still hoping to capitalize on the presence of the Broncos and Seahawks, a New York restaurant is offering special dishes - a Peyton Manning Po'boy, Richard Sherman's Big Mouth Burger and, of course, an Orange Crush cocktail.

It's MORNING EDITION. Transcript provided by NPR, Copyright NPR.

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