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Many people complain politicians are out of touch, scripted, and negative and that campaigns need to change. But our guest says, politicians aren't the only ones to blame, citizens and the media are just as responsible for the tone of elections today. We'll talk about proposals for reforming the process and whether they are necessary. Laura's guest is Lynn Vavreck from the Dartmouth school of Government and editor of the new book, "Campaign Reform: Insights and Evidence."